Top Gym Equipment Brands (Commercial & Home Gym Gear)

16 Best Commercial Gym Equipment Brands

1. Rogue Fitness 

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Quick Facts

Rogue Fitness was founded in 2006 by Bill Henniger. Bill started the journey from his garage, but the company quickly grew.

They now have over 43 acres of land in Ohio and 600 employees creating and distributing their stock. 

They have a solid corner of the American market, and they're now looking to expand globally.  

Quality

Rogue Fitness is an authentic American brand. They believe in sourcing everything locally, from materials to employees, and they truly support the local ecosystems they are part of. 

They have an ethos of creating an Industrial Revolution 2.0, providing work and opportunities for everyone in the local area, and creating impressive commercial gym equipment on the way.  

Product Range

This popular brand covers everything from machines to supplements, making them a truly one-stop-shop for gym equipment.

They have a wide variety of gym equipment to suit all needs, including an extensive CrossFit section. 

They also have their ‘Zeus’ visualization tool, which helps you plan and structure the layout of your gym so you can fit everything in the best way.

Price Guide

Rogue Fitness isn't the most expensive brand, but they certainly are not considered a budget brand. 

Their equipment is made well and built to last, making them decent value for money at this price point.

Shipping

Rogue has expanded into the EU, Australia, NZ and the UK with options for receiving gear in other countries as well. They have a comprehensive FAQ section on shipping which answers common questions people will ask.

In my experience, Rogue is good (not great) at shipping large bulky items. They seemd to have rectified issues from recent years and with my latest purchases, I have found the company more efficient and reliable with deliveries.

Who Should Buy From Rogue?

Rogue Fitness is an excellent commercial gym equipment brand, and the American-made quality of the equipment adds a lot of value. 

They are a perfect choice for anyone serious about developing a long term home or commercial gyms.

Their products generally last years, maintain shape and strength and give users confidence when working out.

2. Life Fitness 

Life Fitness is an older brand with a well-established reputation domestically and abroad. They were founded over 50 years ago and are actually comprised of 6 different brands:

Life Fitness, Hammer Strength, Cybex, Scifit, Indoor Cycling, and Brunswick. This conglomeration of different brands gives them a much wider variety of quality gym equipment than some others.  

Life Fitness has one of the most complete collections of gym equipment we've ever seen. T

hey literally have everything you would ever need, from good quality treadmills to accessories, and they're perfect for beginners or experts.

They even offer a range of training packages and personal training, ideal for those who want to take their fitness seriously.  

Life Fitness offers gym equipment at an affordable price.

They are a seriously good gym equipment brand because of the wide variety of products they offer, the quality behind the brand, and the low-cost nature of their many solutions.

If you need to kit out your home or commercial gym, then Life Fitness is a brand you need to consider.  

3. Precor 

Precor is a very well-known brand with a wide selection of home and commercial gym equipment to choose from. 

They're an American brand with 40 years of experience, but they've revolutionized the fitness world.

Their brand is built on innovation, and their gym equipment is generally the top of the line in most areas.

This innovative nature has kept them as one of the leading gym equipment providers since they were first founded.  

Precor has a wide range of strength and cardio equipment, with some other pieces to support CrossFit and other workouts.

They also offer tailored training, both group and individual, and space planners to help you kit out your space in the most effective way.

Precor also has a real focus on education and has a whole hub dedicated to coaching and fitness to give you and your users effective workout tips.  

Precor is a premium brand, and their products are priced more highly than other brands on this list.

The quality of Precor products is impressive though, and the all-around service they provide makes it much easier to set up an impressive home or commercial gym.

If you have the money, then Precor makes sense, and they are an excellent gym equipment brand.  

4. Gym Source

Gym Source is the largest and oldest fitness equipment distributor that has been operating for over 75 years.

They began under the name Cutler-Owens producing tennis and running gear, and in 1974 they were purchased by Richard Miller, who ramped it up a notch. 

They now focus on providing commercial gyms with everything they need and have an impressive range of residential fitness equipment.  

Gym Source has stood the test of time by providing high-quality equipment.

They have a lot of different gym equipment to choose from and offer a bespoke service to help you design your gym, so it has everything you need.

They offer you everything, including accessories and flooring, so it's your one stop shop for your fitness equipment needs.  

Gym Source is actually priced pretty reasonably, and they're a mid-range brand.

The quality is good though, and you should expect their equipment to last a reasonably long time with only minimal maintenance.

Overall, Gym Source is a great all-around gym equipment brand, and you can see why they've lasted so long.  

5. Iron Company 

Iron Company has been operating since 1997 and has made quite an impact since then. They've built their brand on one quality: expertise.

They pride themselves on finding the best people so they can provide the best customer service.

As a result, they now have a global reach and international reputation for delivering good quality gym equipment.

Iron Company offers a wide range of cardio equipment and weights with accessories and flooring suitable for commercial gyms.

They also offer a wide range of specialist equipment for those interested in boxing or MMA, which some other brands don't have.

Alongside the gym equipment, they have some educational material and even their own articles and podcasts to help out gym users and owners.  

Iron Company is a little pricier than some other brands on the list, but they have a wide selection of well-made products.

They are a well-known and well-respected gym equipment provider, but they are definitely best suited for those who are setting up a commercial gym for the first time. 

6. Core Health & Fitness 

Founded in 2010, Core Health and Fitness is a global commercial fitness equipment provider.

They describe themselves as vertically orientated, which means they have several different brands sitting under them.

But they also offer their services out to manufacture equipment for other companies. 

Core Health and Fitness is the company behind five well-known brands: StairMaster, Schwinn, Star Trac, Nautilus, and Throwdown.

Through these brands, they have a global distribution network providing a wide range of commercial gym equipment. 

The ethos behind Core Health and Fitness is all about trust. Trust in the products they produce and trust in their manufacturing quality.

Their operations are based in China, but their products are international. 

Often, overseas production means the quality of products drops, and there's greater inconsistency.

Core Health and Fitness and the brands underneath aren't premium, but they offer a good level of quality that gym owners should be able to trust.  

The brands within Core Health and Fitness all offer specialist equipment across a range of areas.

Stairmaster provides solutions for high-intensity interval training (HIIT), Schwinn provides expert cycling equipment, Nautilus has created strength training solutions for modern gyms, StarTrac provides cutting edge cardio products, and Throwdown has an impressive range of strength and mobility training equipment.

Combined, these brands have pretty much everything a commercial gym owner needs in one place.    

Core Health and Fitness themselves work as a partner for commercial gym owners and can provide support through every stage of the process.

From concept to installation, they have the expertise to help you set up a modern, functional gym.  

Core Health and Fitness and the brands they represent offer a diverse range of products.

There's a good balance of quality and price, and while they don’t offer many home gym products, they’re a great partner for commercial gym owners.  

7. Technogym 

Technogym is a modern fitness brand that is creating modern solutions for fitness enthusiasts.

They only have a few years of history, but they're making waves, and some of their innovative products are starting to spread. 

They believe in promoting wellness and giving people the tools they need to work out their way. 

Technogym offers modern twists on traditional gym equipment and has a wide variety of products on offer.

They focus more on machines but also have some weights and accessories that are designed to fit in a modern, dynamic home.

For example, they have weights and balance balls you can use while working from home and compact machines which can fold away when not in use.

All of this makes them really practical for home use.  

Technogym is a bit more expensive than conventional brands, but they offer some additional functionality that makes them good value.

They probably aren't the best option for commercial gym equipment, but they have some awesome home gym solutions which some people may find useful.  

8. Primo Fitness 

Primo Fitness was founded by Leo Marangi, who was a bodybuilder in South Africa.

When he came to the USA, he started selling gym machines from his garage, and from there, it's flourished with over 100,000 square feet of fitness equipment sold internationally. 

They've been operating for 20 years and are now pretty well known in the fitness world. 

Primo Fitness offers all the usual products from 6 different brands, so you should find everything you need, including an impressive range of exercise bikes. 

They also offer used products which can give you some real bargains. They can help you customize your equipment and plan out your space.

They even have links to gym movers, so they really are your one stop shop when it comes to gym equipment.  

Primo Fitness's business model is built on efficiency, which makes them much cheaper than other brands.

The quality of their products is slightly worse than other premium brands, though, and you shouldn't expect the same longevity as you would from other brands.

That being said, they are still very reliable, and despite being a smaller company, there is some value to be had here.  

9. PRX Performance

PRX Performance started in 2013 when two best friends, Brian and Erik, established a company to create gym equipment that helped cross-fit enthusiasts work out at home without having to convert the whole garage.

Their folding racks allowed uses to easily store their weights away when they weren't in use and made it much easier to work out away from the gym.

From there, the company grew and diversified, and in 2016 they went on Shark Tank and scored a deal with Kevin O'Leary.

From this point, the growth accelerated, and they're now one of the most exciting gym equipment brands on the market.  

PRX shares the core values of many family-owned businesses, which show the personality behind the brand. 

Their belief is in doing the right thing, putting the customer first, and making lasting gym equipment. 

This rings true in their operations as they've chosen to keep their manufacturing processes onshore, with a facility set up in North Dakota.

This undoubtedly means their prices are higher, but the quality will be higher.  

PRX Performance products focus more on the home gym market, but many of their products can be used in a commercial setting. 

They have heavy-duty barbells and weights, but their best feature for gym owners is their PRO builder.

This lets you plan and customize your available space with the products that best suit your users. 

PRX doesn't offer the same variety as other brands, but its range works well for lifters and cross-fitters.

They aren't the most affordable brand, but the quality of products makes them an excellent long-term investment. 

PRX Performance is a growing company, and they don’t have the same reach as some other brands.

However, they have some great commercial gym equipment ideal for smaller gyms that want to make the most of the space.

See more - PRX Performance product reviews

10. GetRXD

Get RXD first opened their doors in 1985 and have a long history of manufacturing commercial standard gym equipment.

They began as a small family business in Texas, but over the last 35 years, they have grown dramatically, and while they still operate from the same location, they now ship all over the US.  

The ethos of GetRXD has always been simplicity.

By simplifying the supply chain process, manufacturing, and selling the products themselves, GetRXD shortened the chain and passed savings onto the customer. 

That direct relationship with their customers it's what made them successful.  

GetRXD specializes in rugged commercial gym equipment, including their line of Xebus fitness cardio machines.

They don’t have a massive selection of products, but they have everything most commercial gyms will need and even offer a gym planning service. 

If you're local to Texas, they'll even come to your location to help you plan, design, and install all the equipment. This level of service isn’t standard, and it's worth appreciating.  

GetRXD provides good quality, American-made gym equipment that's built to last. It's a more expensive brand than some alternatives, but they are premium products.

We'd expect the price point to put off most home gym owners, but for commercial gyms, this is worth the expense. 

They're smaller than other brands on the list but still have an impressive international presence and have also managed to retain that family feel.

It definitely feels like you're dealing with real people, so if you prefer the personal touch, then GetRXD is a good choice.  

Seem more - GetRXD Product Reviews

11. NordicTrack

NordicTrack is one of the best-known fitness brands with a global presence.

Their story starts in 1975 with Ed Pauls, a cross country skier who was struggling to get out to train in the dark conditions.

It was then that he resolved to create a machine that could replicate that movement so he could train indoors.

Ed Pauls used his engineering background to create the first NordicTrack machine, and by 1988 they were a global phenomenon.

Fast forward to 2022, and NordicTrack has a wide range of cardio machines to help everyone train in the best location for them.  

The NordicTrack company has changed a few times, but the ethos remains the same. They want to enable everyone to train regardless of location or conditions. 

It's this mission that drove them to create so many home solutions, and they've provided people with treadmills, bikes, ellipticals, and other solutions for staying fit at home.  

One of the best features of NordicTrack is their quality. Even though many of their products are designed for home use, they are good enough quality for commercial gyms.

Most of their equipment comes with screens and entertainment options that enhance the user experience, and they are all Bluetooth and internet-enabled.

These modern features make NordicTrack a great option for state-of-the-art gyms but less appealing for smaller, rustic gyms.  

The downside with NordicTrack is the cost. They offer premium products at premium prices, but for some commercial gym owners, they will be beyond the budget.

If you're looking to create a modern, stylish, and advanced commercial gym, NordicTrack will suit you. If not, you may want to find a more affordable brand.  

12. Horizon Fitness

Horizon Fitness is a newer brand offering modern, hi-tech cardio machines. They've embraced the future and moved with the fitness industry to create products that capitalize on the latest trends.

The company was founded in Wisconsin but has moved its headquarters overseas to Taiwan. This helps lower their costs, but their products aren’t as well made as some other brands.  

Horizon Fitness is all about changing people's stories. They want to provide everyone with the means to better themselves and train in a way that works for them.

This shows through in their product range which includes a lot of home solutions and customizable equipment to match individual preferences. 

Horizon Fitness products are designed to integrate with modern fitness programs like Peloton.

They allow you to stream different workouts to your machine, so it makes no difference whether you’re in the gym or at home.  

Horizon Fitness has a wide range of cardio machines available but less for weightlifting.

They are geared towards the home gym market, but their products are sturdy enough to be used in small commercial gyms. The equipment is fairly good quality but affordable. 

The machines won’t last as long as competitor brands like NordicTrack, but they are cheaper and can offer some good value for money for gym owners on a budget. 

If you're a gym owner who wants to get some modern, tech-friendly cardio equipment, then Horizon Fitness is a good option.

However, if you're looking for weights, barbells, or other traditional lifting equipment, you will need to look elsewhere.  

13. REP Fitness

REP fitness started in 2012 when two brothers decided they wanted to make gym equipment accessible for everyone.

They started working up solutions for making commercial gym equipment cheap enough for homeowners to buy without losing any functionality.

Over the past decade, they've made huge strides, and they're now expanding into the commercial gym market with some high-quality, American-made fitness products.  

REP fitness is all about lifting, and their products are centered around power and control.

They have a wide selection of racks, weights, resistance machines, and accessories that will benefit weightlifters but less for the cardio enthusiasts.

REP also wants to help support their customers and provide training tips and equipment to support unique goals.  

It's no secret that REP Fitness has clearly focused on individuals and home gym owners. Most of their line is designed to maximize efficiency with equipment that takes up less space in your home.

However, the quality of the products makes them suitable for commercial gyms, and REP fitness equipment will work well for gym owners with limited space.  

REP Fitness offers some outstanding value with durable products at a low cost. 

It’s a comparatively small operation without all the bells and whistles but has the manufacturing quality you'd expect from an American-made family-run business.

They don't offer as much support in planning or designing your gym as some other brands, but if you have a smaller budget, then REP is a good option.  

14. ProForm

ProForm is another relatively new fitness brand that has grown as the demand for home gym equipment has risen.

The idea behind their company is that fitness should fit into your life, not consume your life.

They believe in creating immersive fitness equipment that allows you to get lost in the exercise no matter where you are.

ProForm specializes in cardio equipment and is best known for their intelligent treadmills.

They also offer bikes, rowers, ellipticals, and some strength equipment, though this may not be suitable for commercial gyms.  

The price for ProForm equipment varies massively depending on the range. Their products generally fall in the mid-range bracket, but they have some more affordable options too.

We've found that there can be a discrepancy between durability and quality in their products, but what they all are is feature-rich.

They come with screens, Bluetooth, WiFi connectivity, built-in workouts, and all the other bells and whistles to make working out more enjoyable and immersive.  

ProForm is a direct competitor with NordicTrack as they both make high-performance cardio equipment with built-in workouts to support you.

They are well suited for home gyms, but if you want some high-end cardio equipment for your users, they'll work in a commercial environment.

It's worth exploring the more expensive ProForm lines as they’ll stand up to heavier wear or tear. 

15. Fringe Sport 

Fringe Sport is one of the newcomers to the market, offering some fresh and exciting fitness equipment options.

They are an American brand that carries out all manufacturing and operations within Texas, and they believe in keeping things simple.

By keeping their operations lean, they've managed to pass savings on to the customer, and they are an affordable fitness brand.  

Fringe Sport focuses on providing equipment for lifters.

They have a wide range of barbells, weights, racks, and accessories for lifters of all abilities and many options for kitting out a commercial gym.

They also offer a range of packages which are great for commercial gyms that need everything in one go.

Unfortunately, they don’t offer much cardio equipment, so they are better suited to old-school gyms focused on iron.  

Fringe Sport goods are of good quality and priced reasonably.

They carry out extensive user testing themselves, and they will even resell equipment at a discount rate if it's still good enough quality.

This allows you to get some great deals, and you can kit out your gym more cheaply.  

This is another brand that has focused on providing home gym equipment, but their fitness equipment is good enough for commercial gyms which focus on functional fitness. 

Their range is small but effective, and they ship quickly. So if you're looking for some good value, long-lasting strength training equipment, then this brand is a perfect option.  

16. Force USA

Force USA has been manufacturing fitness equipment for over 20 years and now has an international reach across 25 different countries.

Their ethos is simple, create innovative fitness machines that allow everyone to build strong, happier, and healthier lives, and they have a wide range of products to support everyone to achieve these goals.  

Force USA is a commercial gym supplier, and their products are geared towards that market.

They produce rigs, racks, weights, and machines designed for heavy use, with good warranties to offer increased protection.

Their smith machines and all-in-one trainers are their standout products and a great asset in any commercial gym, especially if you have limited space.  

Force USA is a premium brand with higher prices than most others on the list.

They offer a range of payment methods and installment options to spread the cost, and some rental options if you don't want to buy outright.

They have dealers across the US, so you can contact them directly and get support setting up your gym.  

The only concern about Force USA is that they moved manufacturing operations overseas to China, which can sometimes lead to a drop in quality.

However, the testing of products in the USA seems to have helped ensure consistency across products, and the manufacturing quality is good. 

This is an expensive gym equipment brand, but if you want commercial solutions that will last and have the budget, it's worth checking out Force USA. 

Common Questions About Gym Equipment Brands

Is opening a gym a good investment? 

A gym can be an excellent investment but whether it pays off depends on a range of factors.

You need the right location for the clients and the correct equipment so that people continue to come and use it. 

You may also need to consider things like your credit rating if you're looking to take out a loan to fund it. You should do your research beforehand to make sure you don't make a costly mistake.  

How much does a commercial gym cost to set up? 

Depending on the specifics, a commercial gym can cost anywhere from $75,000 to $250,000 to set up. Home or garage gyms cost significantly less and are accessible on many budgets.

Is it better to lease or buy gym equipment? 

Leasing gym equipment will cost you less upfront and means you can replace it every few years.

Buying gym equipment is a better investment in the long run but will cost you more upfront, and there are higher costs associated with maintenance.  

Is gym equipment in high demand? 

Yes, the COVID-19 pandemic has pushed the demand for gym equipment through the roof as everyone is looking for home solutions until the gyms reopen. 

What brands do commercial gyms use?  

Large commercial gyms use a brand like Technogym, Precor, Hammer Strength, and Gym Source. 

Conclusion - Which Is The Best Brand?

We’ve introduced you to some of the best commercial gym equipment suppliers on the market who can provide everything you need for commercial or home gyms. 

There’s something for every budget, but you generally get what you pay for, and it can sometimes be worth paying more upfront to save the cost of replacing the equipment down the line. 

Hopefully, this article has been helpful and will make it easier for you to find good quality gym equipment.